Monday, August 30, 2010

Keyword analysis on the ranking of the four factors

Keyword analysis approach is taken in the critical analysis of data re-use the site to get search engine rankings Jiyu the first factor, select the keywords the same time to determine whether that term referred to the web site will bring real a kind of benefit. The Keyword Analysis place is you out of the first search engine marketing, keyword analysis aims to determine the content of your site do the demands of the suitability of the search.

Keyword analysis approach is taken from The critical analysis of data re-utilize the Wang Zhan, Congerdedao search engine rankings for the first factor Ji Yu, Xuan Ze keywords also have a web site to the Web site Panding whether the term of one kind of benefit Dailaizhenzheng. The Keyword Analysis place is out of search engine marketing, you first analyze the purpose of the term to determine your site content is made a requirement for visitors. Which the analysis of keywords also need to pay attention to four factors :


Keywords targeted:
Keyword selection is an important decision thematic index site. But also the most subjective point of view, it seems to target items for the center, in the major search engines to target even more concentrated, for the sale of your main reference points in the product. Is shown here: You are in Guangdong cosmetics business, but search engine users search out more of them may be: Guangdong's largest cosmetics businesses. Or is the largest wholesale cosmetics business in Guangdong to get results, will be the key word before you plan to exceed 400% of visitors.

Key words meaning:
General users use search when they are using that method? Is a unique word or words in the traditional used? For example: after they enter into search engines: phone, cell phone batteries. Or the word is divided into: cell phone batteries, cell phone battery again or website? The words they use often with the traditional key words and phrases into key words with the. As: Bird cell phone battery site, etc ... ..., then the verb, the traditional words, nouns, adjectives that they want as their on top of it? With reality, statistics from your web site to filter out key words a third party to carry out their sentence listed the most common typical sentences are key words to decompose the final!

Keyword Competition:
Competitive strength of key words also proved that you have selected the industry or service is more of an industry boom, then the face of such strong industry. There are certainly many competitors. In general there is competition among key words or key phrases will have produced three factors:

1. In search engine results out of careful observation of the first page there is no sponsorship on the home, if there is careful to observe the connection down with his theme of descriptors, the descriptors are also equipped with a high heavy weights.
 2. In the first page of search engines list your competitors ranking from 7-10 bit version of the site itself to observe the keywords and description, to selected you feel competitive rivals.
3. If you search the results pages when displayed in the display tens of thousands or hundreds of thousands of your results then competitive intensity is lower, if the search results out of several million or tens of millions of results, then the Key words for the high.

Keywords epidemic:
Key words of the epidemic is another one of the words the phrase or the analysis is often to find out. The importance of the results of its data, analysis of key words in the search engine optimization period begins will often point to this factor as important. A keyword targeted more important is to play in any sector. Key words of the epidemic is a combination of targeted online marketing. 

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